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Sunday, 1 February 2009
RadioShack-Shoppes at Garner: A "Target Your Space" Case Study
NAME OF CLIENT RadioShack
LOCATION The Shoppes at Garner
4416 Fayetteville Road
Raleigh, NC 27603
PROJECT OUTLINE
The Shoppes at Garner is located at the corner of NC Highway 401 and Purser Drive and comprises approximately 246,000 square feet with additional out parcels. The Shoppes are adjacent to Walmart Supercenter and include tenants such as Fantastic Sam's, Shoe Show, Jumbo China Buffet, and Hibachi Express. RadioShack occupies 2,000 square feet of space within the Shoppes.
RadioShack was referred to Richards Commercial Properties in 2004. Since that time, Richards Commercial has been assisting RadioShack’s corporate real estate department manage its Eastern North Carolina retail store portfolio. Shane Bull, along with Amy Watkins of Richards Commercial Properties, worked with Bill Snyder, RadioShack’s Director of Leasing, in securing the location on Highway 401/Fayetteville Road. Snyder picked up RadioShack’s North Carolina market in 2008.
SERVICES PROVIDED
Shane Bull and the Richards Commercial team conducted extensive property research and location analysis for RadioShack in order to meet the company’s requirements. They also provided thorough market segmentation and demographic reports analyzing customer reach and target audience base, provided a windshield tour of the area, and assisted in Letter of Intent (LOI) negotiations.
VALUE ADDED BY SHANE BULL
• Market Segmentation
• Site Selection: Relocation of an existing store
• Windshield Tour
• Letter of Intent Negotiation
CLIENT TESTIMONIALS
“Since picking up the North Carolina market in 2008, Shane has gone out of his way to make sure I have everything I need to make sound business decisions for my company. His attention to detail has made learning the market easier, and his follow-up has helped us focus in on our priorities.
When I evaluate brokers, I'm looking for someone that is interested in our success. Shane has proven in the last year that he sincerely wants to provide us with quality locations and service. Based on my experiences, I'm looking forward to a long relationship with Shane and his company.” – Bill Snyder, Director of Leasing, RadioShack Corporation
I truly am thankful for everything that Shane has done for the Downtown Raleigh Alliance. From networking to bringing others on board to his consistent help and guidance on our retail program, I really appreciate all of his efforts and value our partnership.
Paul Reimel
Economic Development Manager
Downtown Raleigh Alliance
Grubb & Ellis|Thomas Linderman Graham is a leading provider of commercial real estate services in the Triangle Area (Raleigh, Durham and Chapel Hill) of North Carolina. The company offers a comprehensive menu of services that includes Landlord and Tenant Representation, Asset and Property Management, Investment and Building Sales, Land Acquisitions and Sales, Corporate Consulting, Finance and Accounting and Investor Development Services.